Digital Economy Forum 2024
December 6, 2024
- december 6, 2024
FER Geneva
The event is over
The 2024 edition of the Digital Economy Forum will be held at FER Genève on Friday December 6. The event will focus on the impact of artificial intelligence on SMEs, and more specifically on change management to optimize organization and competitiveness.
The impact of artificial intelligence on SMEs
AI is emerging as an unavoidable trend, revolutionizing the way companies operate, innovate and interact with their stakeholders. The democratization of this technology is having tangible repercussions at the heart of organizations, and this event will enable you to delve deeper into the key operational issues linked to AI integration.
The aim of this morning session is to provide practical tools for adopting a structured approach to change management.
Various presentations and workshops will enable you to address topics such as..:
- setting up an AI research and development project: points to consider and success factors for SMEs with Alexandros Kalousis, Professor HES, Geneva School of Management
- the impact of digital technology on business leaders: how to redefine their role and mobilize their team? with Jean-Yves Mercier, Director of the Executive MBA program at the University of Geneva and Founder of the Self Leadership Lab.
- IA Design Sprint: from idea to solution prototype, hands-on discovery of the methodology with Yvan Cognasse, Senior Director, Oracle & Alexandre Caboussat, Associate Professor and Head of Continuing Education, HEG Geneva
