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Click & collect in a few clicks for Switzerland's small businesses

by Sandrine Barrucand

Geneva-based IT services company Clever Net Systems Sàrl unveils the first Swiss platform dedicated exclusively to click & collect: https: //clickcollect.me. This online solution is a direct response to the current concerns of local retailers who, sometimes deprived of customers during the Covid-19 pandemic, want to offer their customers a quick and easy alternative, to adapt to the health measures in force and preserve their sales in the run-up to Christmas.

 

A click & collect service to keep local shopping alive during the crisis

Following the Geneva State Council's decision to impose the closure of non-essential shops from November 2, 2020, retailers are having to compensate for the cessation of sales and maintain the customer relationships necessary for the future of their business. Click & collect, authorized for retail businesses in the canton of Geneva, represents an opportunity to maintain these activities, which are essential to the life of our cities and the local economy, but can prove complex to set up. clickcollect.me solves this complexity by offering an easy-to-access online click & collect solution. The platform makes it possible to rapidly ensure the continuity of in-store purchases via the web, without the retailer needing to convert to the specific business of online sales.

 

A simple solution for retailers and their customers

Unlike traditional e-commerce platforms, clickcollect.me is a solution that focuses on clear, easy-to-use functionalities. In just a few clicks, merchants can create their own virtual storefront, with a unique web address in the store's name (e.g. https://demo.clickcollect.me). In this way, they control their own dedicated online store, totally independent of competing businesses, unlike a marketplace, for example. He can easily manage his products, consult orders and respond to them individually, in order to offer a slot for the collection of purchases. Payment is not made online, but directly to the retailer, when the order is collected from the store. No administrative procedures are required, and the retailer retains control of collection and invoicing as usual. This approach also avoids the need for costly and time-consuming shipping logistics, and preserves the direct and invaluable link between stores and their customers.

 

Maintaining close ties between customers and local merchants

clickcollect.me enables local residents to support local businesses in times of crisis, without any constraints. To draw the attention of passers-by to the possibility of click & collect, the store just needs to place a visible and recognizable sign in its window, based on a template provided by clickcollect.me. Customers can then immediately access the products available online, via the store's specific web address. There's no need to create an account or download an application. In the event of a problem, a local support service is available Monday to Friday, 9am to 6pm.

 

Financing tailored to your situation

With no commission on sales, access to the service requires only payment of a flat fee of CHF 49 incl. VAT per month, with no time commitment. The first 10 days are free.

In the face of today's health constraints, clickcollect.me will enable small retailers to retain an attractive competitive edge, while maintaining a local business that guarantees a direct link with their customers, without having to convert to "pure" e-commerce. To find out more about this innovative service and register in just a few clicks, visit clickcollect.me.

Source : CP from Clever Net Systems Sàrl

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