Foire du Valais x PRISM: Design & User Experience
The previously announced event, “PRISM: How Can Artificial Intelligence Support the Architecture and Engineering Professions?”, is unfortunately no longer available. But don’t worry—the program has plenty of other events in store, and the next one will invite you to explore the many facets of the user experience…
As part of the 2026 Foire du Valais, PRISM invites businesses to join us on Tuesday, October 6, 2026, at the Espace Innothèque in Martigny. This event will explore how design skills and methods can support SMEs in French-speaking Switzerland in the innovation processes for their products and services, in improving the user experience, and in exploring new solutions.
From Need to Use:Integrating Design into Innovation Processes
Industrial design, product design, or interface design: far from being limited to aesthetics, design now plays a role at various stages of the innovation process. The event will demonstrate how PRISM facilitates the integration of these skills within companies, notably by featuring several designers active in Valais who will present their expertise, their approaches, and the types of projects they can work on. Projects supported through the Design call for proposals will also provide concrete examples of how these approaches can be applied, from product development to improving the user experience.
